We created the endurance road category two decades ago proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence.

The S-Works Prevail 3 helmet is perfect for riders who value the comfort and thermoregulation benefits that superior ventilation delivers. It is the ultimate all-around helmet that excels in hot conditions, strenuous climbs, and mountainous stages.

With more power, big range, lightweight, huge tire clearance, and Future Shock 3.0, the Turbo Creo 2 Comp is category defying, making previously impossible rides possible.

KOM/QOM chasers, race podium challengers, and all devotees of speed don’t need to sacrifice comfort, durability, or off-the-bike capability when searching for an efficient race-ready shoe with the proven performance benefits of Body Geometry.

Clean aesthetic, comfortable fit, and budget-friendly price—that’s what makes the Align II. Also the only $55 helmet to earn the highest Five Star rating from the independent testing done at the renowned Virginia Polytechnic Institute and State University

The S-Works Future stem is the stiff, lightweight upgrade that your Roubaix has been waiting for. It’s compatible with all Future Shocks and our Specialized accessory mount, and its sleek design will create a seamless integration.

Traction, control, confidence, and fun—the Riprock 20 Coaster is the perfect bike for your kid to start hitting the trails with. And with the simple coaster brake design, safety and fun aren't mutually exclusive anymore.

Take the performance and Body Geometry ergonomics of our high-end road shoes, put them in an affordable design, and you basically have the Torch 1.0 Road shoes.

Nothing delivers more power, speed, and range at such lightweight than Turbo Vado SL 2. It’s a high-performance machine carefully engineered to make fitness fun, and your commute electric.

If you're ready to step up to a higher-performing option that looks good and feels great, the Torch 2.0 is the perfect upgrade for you. The Torch 2.0 is the ideal intersection of high performance and comfort.

It’s All in Your Tactic. With an unprecedented combination of fit, ventilation, and confidence for trail and enduro riding, the Tactic helmet delivers exceptional coverage and seamless integration with goggles or glasses.

Just because winning an XC World Cup isn’t on your to-do list, doesn’t mean you don’t value performance and comfort. Recon 2.0 is your shoe.